Frequently Asked Questions

Blue Water Lab is a digital marketing and lead generation company specializing in privacy-compliant solutions for B2B and B2C businesses. Our flagship product, Clear Blue, helps businesses identify anonymous website visitors and convert them into qualified leads while adhering to privacy regulations.

Blue Water Lab offers Clear Blue, a privacy-compliant website visitor intelligence and lead generation platform. It helps you uncover anonymous visitors to your website, capture names, emails, and behavioral data, and follow up with qualified leads in real time.

Yes. Clear Blue was built from the ground up to meet strict data protection and privacy regulations, including GDPR, CCPA, and TCPA. It uses explicit opt-in consent mechanisms, offers full data transparency, and provides tools for users to control their data.

Clear Blue uses cookie banners and pop-ups to inform visitors about data usage and seek their consent. Users can opt in, opt out, and update their consent preferences at any time. Consent logs are stored securely and used only for compliance and transparency purposes.

Once contacts opt in and are identified, you can use their information for targeted marketing outreach, including email nurturing, retargeting ads, and direct communication. You must ensure that outreach is relevant, non-intrusive, and includes opt-out mechanisms as required by law.

Yes, but only after they have given explicit consent to receive communications. All emails must comply with CAN-SPAM, CCPA, and other regulations, and must include clear unsubscribe options.

You do. All data collected through Clear Blue belongs to your organization. We retain it only as needed for delivery of the service and to comply with legal obligations.

Clear Blue is used by both B2B and B2C businesses, including e-commerce retailers, SaaS companies, agencies, healthcare providers, education platforms, and more. It’s ideal for businesses looking to convert high-intent web traffic into leads.

Yes. Clear Blue honors all data subject requests in a timely manner. Users can request access, correction, or deletion of their data as required under applicable privacy regulations.